Sustainable energy and wind energy, in particular, is high on the agenda for many countries. Finland’s Haminan Energia Oy is an electricity distributor who is investing heavily in wind power.
Wind farms are an important source of energy. How do you raise public awareness and increase public support?
Develop the brand and strategically position Haminan Energia in a way that raises a real positive awareness for wind energy as a product and for Haminan Energia as the provider.
Print, outdoor and online advertising, web site material and a radio campaign.
Haminan Energy have gained a lot of public interest and support.